11 Reasons to Visit Les Sables d’Olonne
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Les Sables d’Olonne has always been a land of adventurers setting sail, much like the skippers of the Vendée Globe, the world-famous solo sailing race, answering the call of the open sea.
Gone are the days when fishermen would leave port for months at a time. The golden age of “white gold”—salt, a treasure from the sea, is another chapter in its history. The maritime heritage of Les Sables d’Olonne is shaped by past adventures: shipbuilding, salt harvesting, fishing, canneries, and lighthouses have all played a role in defining its landscape. This craftsmanship, architecture, and preserved know-how create a seamless connection between tradition and modernity.
Today, Les Sables d’Olonne is forging a new future, built on eco-friendly values, while safeguarding its unique environment, heritage, and living memory: a hub for green energy, the culture of thalassotherapy, sustainable mobility, green belt conservation and protection against rising sea levels.
The city remains dynamic, hosting world-class events like the Vendée Globe, Golden Globe Race, Full IRONMAN, Vendée Va’a, numerous festivals, and cultural and sporting projects.
Les Sables d’Olonne also embraces elegance, with a focus on heritage preservation, public art, fine dining, boutique accommodations, and cultural events such as the “Classiques de la Villa Charlotte” music and literature festival.
In the 19th century, the town shifted from adventurous fishing expeditions for cod, tuna, and sardines to a sophisticated seaside destination. Grand villas, opulent hotels, and the rise of sea bathing culture transformed Les Sables into a haven of elegance, well-being, and refined living.
Here are 11 experiences you can’t miss at Les Sables d’Olonne
1.Breathtaking scenery in one of the world’s most beautiful bays
Marvel at the main beach – la Grande Plage -, sipping tea while watching the waves roll in. Observe marshland birds from the Île d’Olonne’s nature observatory. Explore unspoiled nature, from the vast ocean to an 11 km-long forest and 1,400 hectares of marshes and wild coastline—a true escape for relaxation.
The beach at Les Sables at sunset © shutterstock
2. Outdoor activities
Go on a fast-paced forest walk by trying bungy pump or head into the shallows for some aquatic coastal hiking. Cycling, horseback riding, jogging along the beach, open-air yoga, canoeing are just some of the outdoor activities you can do to recharge and reconnect with nature.
©Alexandre-lamoureux_D6A4162
3. Sailing and water sports
Les Sables d’Olonne is a major surf city and France’s offshore racing capital. Try your hand at sailing, wingfoil, kitesurfing, stand-up paddle, and wave-ski. You may even be lucky enough to train alongside professional athletes!
©Alexandre-Lamoureux_D6A3667
4. Art in every corner
Observe the trompe-l’œil mural in the old fishing district and the shell mosaics in Île Penotte, the frescoes on the massive port silos, peruse the art galleries, exhibitions, and the statue of Ulysses by the Grande Plage.
©Alexandre-Lamoureux_D6A4023 1
5. A rich maritime and architectural heritage
From its history rooted in fishing and sea bathing, the town has preserved and restored its maritime and architectural heritage with great care: shipowners’ residences, grand villas, historic hotels along the promenade, old sailing ships, and a chapel dedicated to sailors.
ConserverieLaSablaise-Credit-AntoineMartineau
6. A gastronomic paradise
Sea and land products—salt, fish, shellfish, and local wines—form the foundation of the region’s gastronomy. From traditional seafood restaurants on the port to high-end, Michelin-starred establishments featured in prestigious French culinary guides, Les Sables d’Olonne offers exceptional dining experiences. Quai des Saveurs, L’Abissiou, and Le Bistrot d’Alice are among these outstanding restaurants.
plat-abissiou-©antinea-esteban
7. Cycling: the best way to explore
The “P’tites Reines” bike-sharing service is available at key locations throughout the city. More than 36 trails allow visitors to explore the diverse landscapes of Les Sables d’Olonne, including the Vélodyssée, a European cycling route. Looking for a multi-day adventure? Try the Vendée Vélo Tour.
©Alexandre-Lamoureux_D6A3390 1
8. Step into the Vendée Globe Legend
Les Sables d’Olonne is home to the world’s most legendary solo round-the-world sailing race. Experience a sailing excursion aboard a real Vendée Globe yacht, including the T One One, winner of the very first edition!
Vendée Globe yacht, Photo: uneagvergnate/Flickr
9. Feel the thrill of a major event
Witness the emotional homecoming of Vendée Globe skippers, enjoy the tropical energy of the Vendée Va’a outrigger canoe race or celebrate seafarers with the Grande Bordée festival.
Va’a © Christophe Favreau
10. Meet local talents
Meet the talented artisans of Les Sables d’Olonne: the world’s best chocolatier, a master embroidery artisan, a Vendée Globe skipper, a gourmet chef, a biodynamic winemaker, an artist… and experience a truly magical moment beyond time.
©AliceLeBistrot
11. Golf in a Dream Setting
Play at the 18-hole Les Sables d’Olonne Golf Club, set in a peaceful oasis near the city.
Golf des Sables © Nathalie Chevré
Whether you’re seeking adventure, relaxation, culture, or gastronomy, Les Sables d’Olonne invites you to craft your own unforgettable experience.
Find out more:
www.lessablesdolonne.fr
www.destination-lessablesdolonne.co.uk
www.in-vendee.com
Lead photo credit : ©Alexandre-lamoureux_D6A4162
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More in best beaches in France, best places to visit in the Vendée, coastal towns in France, Sables d’Olonne, Vendée, Vendée Globe
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